Ed Schipul // CEO and President
Schipul - The Web Marketing Company
11757 Katy Freeway, Suite 930
Houston, TX 77079
(download Ed's CV here)
Employment
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1997- Present
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Schipul – The Web Marketing Company
CEO and President
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Houston,
Texas
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1995-1997
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Lyondell
Computer Analyst
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Houston,
Texas
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1993-1995
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Universal Computer Systems
Regional System Consultant
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Houston,
Texas
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1991-1993
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Circuit City Stores, Inc.
Operations Manager
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Houston,
Texas
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Education
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Texas A&M University
B.S. Political Science // Minor in History
(1990)
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College Station,
Texas
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St. Mary’s University
Studied Electrical Engineering and Computer Science,
(1985 – 1986)
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San Antonio,
Texas
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Academic Affiliations
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Houston Community College
Technology Advisory Board Member, 2000 – Current
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Houston,
Texas
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Houston Community College
Adjunct Instructor, 1994 – 1998
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Houston,
Texas
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Texas A&M, Mays Business School
Guest Lecturer (Advertising and Leadership), 2005 & 2006
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College Station,
Texas
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University of Houston
Guest Lecturer (Entrepreneurship), 2006
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Houston,
Texas
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Rice University
Guest Lecturer (Intro to Advertising), 2006 and 2008
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Houston,
Texas
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Professional Membership and Activities
American Marketing Association
Houston Technology Center
American Advertising Federation
Only in Houston
NetSquared Non Profit Technology, Houston chapter leader
Houston Area League of PC Users
Houston World Affairs Council
National Eagle Scout Association
Publications
Saffir, Leonard (2006). “Internet Public Relations, the New PR”, PR on a Budget: Free, Cheap and Worth the Money Strategies for Getting Noticed (Kaplan Business: New York), pp. 143 - 146
Schipul, Edward. “Winning over Web Users.” Association News April 2006: 45
Schipul, Edward. “Emerging Web Site Technologies Enable Two-Way Communication.” Houston Business Journal 21 April 2006: 14B
Schipul, Edward. “The Web’s Next Generation: Web 2.0.” PRSA Public Relations Tactics March 2006: 23
Schipul, Edward. “Lure New Patients with Search Engine Ads.” Physicians Money Digest August 2005: 23
Schipul, Edward. “Search Engine Marketing Allows Targeted Outreach.” PR Week 8 August 2005: 6
Schipul, Edward. “Adopt the Latest Results-Tracking Technologies.” PRSA Public Relations Tactics November 2004: 18
Schipul, Edward. “Advertisers Should Not Overlook the Power of Internet Marketing.” Houston Business Journal 28 May 2004: 29
Public Speaking
Invited speaker at advertising, communications, marketing, public relations and technology events, training seminars and conferences. Recent public speaking engagements include:
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Got Social Media ConferenceSocial Media for Non Profits - Tapping into motivations of The People to change the world around us with online technology
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Houston, Texas
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Greater Fort Smith Ad Club
Blogs, Podcasts, Wikis, oh my! The ins and outs of growing your business online
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Fort Smith, Arkansas
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Greater Houston Partnership CEOpportunities Workshop
Using the Web to build your business and grow your community
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Houston, Texas
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10th District American Advertising Federation Leadership Conference
The Effective Web site – Is your Web presence helping or hurting?
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Houston, Texas
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BullDog Reporter National Conference
Revolution in PR Technology: How Blogs, RSS, Wikis and Podcasting Are Transforming Corporate Communications
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New York, NY
L.A., California
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Central Michigan PRSA
Public Relations Technology workshop
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Lansing,
Michigan
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Phoenix IABC
The Public in the Machine – using latest online PR tools
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Phoenix,
Arizona
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Scottsdale CVB
Emerging Technologies for the Hospitality Industry
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Phoenix,
Arizona
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Houston IABC
Entrepreneurial Success on a Budget on the Internet
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Houston,
Texas
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Orlando PRSA
Trends in Public Relations Technology
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Orlando,
Florida
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NW Arkansas PRSA
Trends in Public Relations Technology
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Fayetteville,
Arkansas
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Tulsa PRSA
Trends in Public Relations Technology
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Tulsa,
Oklahoma
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Houston West Chamber of Commerce (HWCOC)
Web Marketing Design Fundamentals
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Houston,
Texas
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Oklahoma City PRSA
Using the latest tools that put PR in the driver’s seat!
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Oklahoma City,
Oklahoma
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Little Rock PRSA
Trends in Public Relations Technology
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Little Rock,
Arkansas
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Refresh Houston
Are you ready for online emergency communications?
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Houston,
Texas
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Houston Advertising Federation (HAF)
Increase Qualified Traffic Through Search Engines
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Houston,
Texas
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Memphis PRSA
Increase Qualified Traffic Through Search Engines
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Lake Charles,
Louisiana
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Lake Charles Advertising Federation
Ad Federation: Blogs, Podcasts and RSS: the New Online Marketing
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Lake Charles,
Louisiana
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PRSA Southwest District Conference
New technologies panel and PR technology seminar
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Dallas,
Texas
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Dallas PRSA
Trends in Public Relations Technology
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Dallas,
Texas
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American Creativity Association National Conference
Harnessing the chaos to encourage collaboration and engagement with latest online technology
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Austin,
Texas
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Texas Lottery Commission
Humans in the Machine: Trends in Online Communication
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Austin,
Texas
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Offshore Technology Conference Marketing Seminar
Blogs, RSS and More – Harness the Power of the Internet!
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Houston,
Texas
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Texas Society Association Executives (TSAE)
Online Best Practices for Membership Management:
How Does Your Organization Measure Up?
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Houston,
Texas
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Houston Technology Center
Revving Your Search Engine Marketing Motor
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Houston,
Texas
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Houston Society Association Executives (HSAE)
Online Best Practices for Membership Management:
How Does Your Organization Measure Up?
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Houston,
Texas
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Direct Marketing Association of Houston
Best Practices for Membership Organizations Online
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Houston,
Texas
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Dallas - Ft. Worth American Marketing Association
Web Marketing 101 – Blogs, Wikis, Podcasts, Oh My!
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Dallas – Ft. Worth,
Texas
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Business Maker’s radio program
Business Maker’s Spotlight on Schipul – The Web Marketing Company
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Houston,
Texas
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Awards and Honors
Aggie 100 (2005 & 2006)
Houston Fast Tech 50 (2005)
Houston Business Journal Book of Lists (2004-2006)
Schipul company WebAward (2005 & 2006)
Eagle Scout (1983)
Interests and Hobbies
Avid reader in sociology, politics, technology, marketing and public relations topics
Web marketing and social technology advocate
Blog:
www.brandtobedetermined.com
Photography:
http://flickr.com/photos/eschipul
World traveler
Music enthusiast
Houston Area Runners Association
American Amateur Racquetball Association
